Training Programs

On-demand workout plans
you can do at home or
in the gym to help
you see results faster.

ATeam Coaching

Group training & nutrition,
with individualized
macro-based nutrition, and
on-going updates & support.

Individualized Coaching

Training & nutrition
designed for you.
Meal plans, macros,
& accountability.

Featured In

Structured Training. Flexible Nutrition. Accountability.

Allison Ethier | Online Coach, Personal Trainer, Mom, IFBB Fitness Champion, Fitness Model & Coffee Lover.

You vs You

Strength training can benefit you regardless of your fitness background or age. We start you where you are, build your body strong (the foundation), and help you level up your results. Your fitness should fit into your lifestyle, and make you feel good about yourself.


100% Success Guarantee

All my coaching and products come with a feel, move and look better guarantee.  Follow the training and nutrition as designed, and your program is guaranteed to work. Success will impact all areas of your life.


Progress > Perfection

We are all trying to do the same thing – move better, stay healthy, and be our best selves. If you have struggled to “get fit” over the years my process is simple–keep showing up!

Frequently Asked Questions

What is your fitness background?

With 25 years of experience in the fitness industry, I help clients simplify their training and nutrition into one cohesive easy-to-follow plan and guide them to the next level of fitness.  My experience covers a wide range of clients — from personal training, online coaching, challenges (Start Her Fit Kit), contest prep clients and posing classes, and BootCamp Classes (Fit 515).

You can read more about my background on the About Me page, and view my resume. (or even do a quick Google search 😉 )

What is your education and certifications?

I have a B.Sc in Biology, B. Education, NSCA-CPT certified (National Strength, and Conditioning Association), a sports nutrition certification from the ISSN (International Society of Sports Nutrition) in nutrition, CanFitPro PTS (Personal Trainer Specialist), and PN1 (Precision Nutrition) certified.  

I have an extensive background in bodybuilding, competing, and contest prep.  I am a fitness champion in multiple federations, including Fitness America, Fitness Canada, Canadian Physique Alliance (former CBBF), NPC and IFBB pro Status.  

Highlights of my fitness career include modelling for Ironman Magazine & Oxygen magazine, attending the Arnold Classic 8x and qualifying for the Olympia 3x.

What type of coaching services do you offer?

The majority of my clients all want the same thing – to move, look and feel better in their own skin.

We start you where you are, and develop a strategy to get you to where you want to be.

Feel free to explore the coaching page to find out the details of each coaching package, and how we can work together.  OR visit the shop for an immediate access to a training program (coming soon)

What type of nutrition plans do you offer?

The best approach to nutrition is based on your current fitness goals, relationship with nutrition, and your body’s biofeedback.

My approach is structured but flexible. 

I mentor and educate on nutrition, help you develop your lifestyle habits in a sustainable long-term approach, and help you find the balance between eating the foods you love, and the results you want.

What is the best way to contact you?

Please use the contact form, and tell me a little of your story. I always like to understand my clients better.

If you don’t receive a response in 72 hours, feel free to reach out again, there are times when your email might get lost in cyberspace.

PS – I answer all my own emails.

Let’s see what happens if you keep showing up.

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